Cell: +91 9820298650
Shradha has been with Rat-Pack Productions as a Partner Producer since it was founded in 2012. Her widespread and diverse producing experience of over 20 years across mediums has seen her produce TV Commercials for agencies and clients like Ogilvy, DDB Worldwide, Draft FCB, Unilever, Marico, Wipro, and path breaking TV shows like ‘Movers & Shakers’ and ‘Jassi jaissi koi nahin’. She has also successfully headed a subsidiary company with UTV and is working towards mounting feature film projects.
Her forte lies in her focus on delivering high production values and bringing the best talent to the table within budgets. Her unique and clear understanding helps to act as a creative liaison between the Agency – Client and the Director to bring out more than what is desired. She is adept at managing the Rat-Pack ‘Clan’ consisting of multiple Directors that work under the umbrella production house. Her multi-tasking abilities has given her the nickname ‘Den Mother’.
Her fresh, vibrant and passionate approach to producing that ensures a detailed superior output and creating a healthy fun environment that cultivates team spirit